About us

Dedicated, meticulous and driven in their approach, The Rose Collection has secured an exceptional network of high-profile industry leaders within the hospitality marketplace.

The Rose Collection represents an exclusive portfolio of world-class properties and destination management companies, connecting them with discerning travel advisors through trusted industry relationships.

Discover our Sydney based representation for luxury hotels, resorts & destinations.

Meet the Team

A woman sitting on a beige couch in a beige blazer and white shirt, smiling in a well-lit room with white walls and a framed abstract art piece.

  • Founder

    With over 30 years working in the Australian hospitality industry, Fiona Rose specialises in hotel sales and marketing. Known for her friendly, engaging and genuine nature - coupled with her commitment and dedication has seen Fiona earn her enviable network in the industry.

    Considered in her approach, Fiona takes the time to understand each client’s objectives to ensure she is able to connect them with the best of the best in the business. Clever networking coupled with tailored marketing strategy enables Fiona to consistently deliver exceptional value to her clients.

Two women standing on a balcony with a glass railing, overlooking a forested landscape during sunset. One woman is dressed in black leather pants and a black blouse, while the other woman is in a bright yellow suit. They are smiling and posing for the photo.

  • Sales & Marketing Associate

    With a deep love for travel and interest in languages, Adelaide brings a range of skills from over 10 years in sales and marketing roles in various sectors.

    Adelaide supports Fiona across sales functions and manages marketing activity to optimise client brand awareness in a highly competitive market.

For our clients,

We have a commitment to personalised, high-impact representation in the luxury travel sector.

We are dedicated to understanding clients needs and objectives.

We focus on connecting clients with the key industry partners.

We create clever networking opportunities through longstanding industry connection that make all the difference for hotels.

For our industry partners,

We work closely with the travel industry in supporting their efforts as well as meeting in person with product updates.

We support travel advisors to connect with hotels for many VIP requests.

We attend industry events and conferences throughout Australia and New Zealand.

what we do

What People Are Saying

“I have known Fiona for over 20 years through her business’s and representations in the travel and hospitality industry.

I consider Fiona  to be one of the best hotel representatives in Australia – she is professional, trustworthy, knowledgeable as well as always there to help

She is well respected and loved in the travel and hospitality industry and gives back to the industry which is something I truly admire.”

Penny Spencer - Managing Director - Spencer Travel, Sydney Australia

“As a hotel if you need to be on the map and in contact with the correct agencies, Fiona is quite simply the best person you could work with. Not only has she been an important player in the Australian and New Zealand markets but she has worked in many different facets of the industry.  

Fiona recently set up a full and comprehensive sales mission on my behalf. I have undertaken several different Sales and Marketing trips in different countries but the difference for me was Fiona’s attention to detail and her amazing relationships within the industry.

All appointments were spot on, the agencies had been well briefed before each appointment. The dinners in each city were super well organised from place cards to reminders and as she is well known for hosting great events, every single person that was invited turned up. In addition it was all super productive for new business.  

There simply is no one more suited in Australia and New Zealand to increase your business.” 

Rob Potter Sanders - Owner - Masseria Trapana - Puglia Italy

“I had the chance to be introduced to Fiona in 2019. I liked her from the first emails as she was frankly professional and gave me an overview of the Australian market that, as a Company, we are interested in.

She was an impeccable organiser of my sales Australian trip, professional and precise, she scheduled all the top appointments I could desire and the receptions were perfect. She also gave the opportunity to talk with all the advisers. She supported me before and during my two weeks in Australia....

But even now, I feel really that the distance from Europe is not so relevant! ... thanks to Fiona who is supporting and always awaring me of business opportunities.”

Rossella De Filippo - General Manager  - Palazzo Margherita - Basilicata ITALY a Family Coppola Hideaway

Fiona and I have been industry colleagues for over 30 years. She is passionate about her hotels, dedicated to the travel advisers she works with and goes well beyond our expectations to educate us on the properties she represents.

Sharyn Kitchener - Managing Director, Mosman Travel, Sydney Australia

“I have known Fiona for at least 20 years and always look forward to seeing her in our office for a supplier update or bringing in new hoteliers who have been added to her portfolio.

Fiona is extremely professional, super efficient, well organised and very prompt with any follow up that is required.  No request is too hard for her.  

She is vivacious and very passionate about her work and this attributes to the strong and wonderful relationships she has with hoteliers and her peers.” 

Yvonne Verstandig Director, Y Travel x Trans World Travel, Melbourne Australia